The Jewish Funders Network’s publication, Judaism 2.0: Identity, Philanthropy and the New Media concluded that “the shift in contemporary communications strategy has already happened.  How we – as individuals and as members of organizations – deal with the challenges before us will definitively impact the ways in which Jewish life in America will be encountered, understood and embraced by many Jews”.  Just as the invention of the printing press – one piece of technology – impacted literacy rates, education, universities and libraries, economies and more, so too is social media shifting the way people think, act, connect and find meaning and value in their lives.  Those organizations that identify this shift and align with it will be positioned for success in the coming years. Those that don’t will feel greater strain and may not survive.

While it’s relatively simple to offer tactical training on this tool or that, the greater context of web sites and social media requires a larger shift in thinking and strategy.  The social media movement offers great opportunities to Jewish organizations if used well, as we are in the business of building community. While it’s relatively simple to offer tactical training on this tool or that, the greater context of web sites and social media requires a larger shift in thinking and strategy.

The Darim Online Boot Camps offer an intensive one to two year experience for a cohort of Jewish organizations which are interested in learning about social media tools, culture, and strategic implications for their work.  The Boot Camp includes intensive in-personal seminars, a series of webinars, and one-on-one and small group coaching and consulting throughout the year.  Each participating organization is required to build a team of at least 3 representatives, including both staff and lay leadership.

To learn more about bringing the Boot Camp to your community, please contact Lisa Colton.